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Summary of findings

MSPs face familiar challenges and new opportunities

A closing view of challenges, opportunities, and the ScalePad product fit.

Summary of findings:

2025 provides MSPs with familiar challenges and new opportunities

MSPs anticipate facing an increasingly competitive market with higher business costs in 2025. But MSPs of any size can still come out ahead if they focus on maturing the right areas of their business and make smart investments in growth.

The data shared in this report shows how successful MSPs are navigating the increasing complexity of the industry. By focusing on employee growth, customer success, AI usage, and better reporting, MSPs can position themselves to provide better service to their clients—and drive profitability in the process.

If you’d like to dig deeper into some of the topics covered in this year’s report, check out these helpful resources:

What metrics matter to your clients and how to share them

Learn how Governance, Risk, and Compliance can create new business opportunities

Manage your MSP’s business reporting and find the waste

Overcoming growing pains: Scale up your MSP with business intelligence

What you lose when your sales quotes are inaccurate (and how to fix it)

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Tackling these challenges alone is a big task. But if your MSP is taking on that challenge, then you need the right tools. Equip yourself with the right ScalePad app or service for the job.

Our suite of apps—Lifecycle Manager, Backup Radar, ControlMap, Cognition360, and Quoter—offer MSPs the right tools they need to meet the needs of these important trends outlined in the report.

From Asset Management and Backup Management, to Compliance-as-a-Service, and even QBR, vCIO, and Customer Success, ScalePad has the tools you need to be equipped for the year ahead.

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Summary of findings | 2025 MSP Business Trends Report | ScalePad