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Business intelligence for ConnectWise

Run the MSP from metrics that explain the business

Cognition360 helps ConnectWise MSP leaders move from scattered reports to a consistent scorecard of profitability, utilization, delivery, benchmarks, and client-review metrics.

KPI SYSTEM

Track the metrics that change executive decisions

The MSP Metrics source is a guide-style page, so this module should preserve the SEO intent while turning it into a product story around scorecards, benchmarks, and decision-ready KPIs.

KPI SYSTEM

Cognition360 UI Placeholder

Placeholder

The MSP Metrics source is a guide-style page, so this module should preserve the SEO intent while turning it into a product story around scorecards, benchmarks, and decision-ready KPIs.

24h
24h
94%
Coverage
12
Health
3x
Impact

Profitability KPIs

Track customer, agreement, project, service, labor, and agreement-product profitability.

  • Margin trends
  • Client P&L
  • Underwater agreements

Operational KPIs

Monitor utilization, ticket lifecycle, common issues, capacity, and delivery performance.

  • Team utilization
  • Ticket aging
  • Capacity planning

Benchmark and goal KPIs

Compare performance against peer data and track internal goals over time.

  • Benchmarks
  • Goals
  • Scorecards

METRIC DISCIPLINE

From reports everywhere to one leadership scorecard

Cognition360 should help leaders know which numbers deserve attention and what question to ask next.

  1. 01

    Choose the metric

    Start with the KPI tied to a real business decision: profitability, capacity, service quality, delivery performance, or client health.

  2. 02

    Set the baseline

    Use historical ConnectWise data to understand current performance and normal variation.

  3. 03

    Compare the context

    Look at trend, benchmark, customer, team, or agreement context so the number has meaning.

  4. 04

    Ask the next question

    Drill into the customers, tickets, agreements, projects, or teams driving the metric.

  5. 05LEADERSHIP RHYTHM

    Run the cadence

    Use scorecards and recurring reviews to keep leadership focused on improvement.

BUSINESS INTELLIGENCE

Make KPIs useful enough to change behavior

A metric is only useful if it changes the next decision. Cognition360 combines reporting breadth, historical context, and drill-down paths so MSP leaders can move from KPI review to action.

Benchmarks

Compare key metrics against peer and industry performance where available.

Goals and scorecards

Set targets and track progress on operational and financial metrics.

TBR/QBR reports

Bring customer-specific metrics into client review conversations.

Root-cause views

Use drill-down reports to understand why a metric changed.

Power BI delivery

Use a familiar reporting surface with curated workspaces and permission sets.

BUSINESS INTELLIGENCE

Cognition360 UI Placeholder

Placeholder

A metric is only useful if it changes the next decision. Cognition360 combines reporting breadth, historical context, and drill-down paths so MSP leaders can move from KPI review to action.

24h
24h
94%
Coverage
12
Health
3x
Impact

READY?

Put the right MSP metrics in front of leadership.

See how Cognition360 helps ConnectWise MSPs turn PSA data into a practical operating scorecard.